Tools of the Trade – for Instagram

Tools of the trade Instagram - The Measured Marketer

Anyone that uses social media for business needs a few tools of the trade.

If you are working with visual-based platforms like Instagram, or really any social platform these days, you probably need a way to place text over images. You may also need to source royalty free images. It might be necessary to watermark these designs with your business logo.
Most businesses don’t have a graphic designer on staff ready to mock up every piece of content we require so it is important to find simple tools that can help. Using skilled professionals is important, but sometimes you just need something simple out quickly. That’s where tools like this come in.

Tools of the Trade - for Instagram - Instagram

Typorama – Create amazing graphics on your phone

This is the tool we often use for quick designs for TMM and some of our clients. Sometimes you have an image on file that needs some text or other times it can be useful for finding that perfect image. Typorama is really handy as it has multiple dimension options depending on where you need to use the image, for example: Instagram, Instagram stories, Facebook and Facebook Event banners, iWatch, LinkedIn post or a YouTube Video Thumbnail. These options appear to expand with the expanding social channel options.
There are heaps of different text font style options as well as overlays and adjustments that mean you can perfect an image in-app ready to share and even do so straight from Typorama.

Sounds like something you need? Check it out HERE

You might also enjoy our article about Why do people put those dots under Instagram images?”

Still not 100% sure or want a little more strategic help with your marketing? That’s what we do!
Contact me (Jacqui Daley) on Ph: 0449 845 595 or email:

Do you have a favourite tool for Instagram?

BONUS TIP: For readers working with multiple clients or using your personal phone for work. Use folders options in your photo app to save images into. This is super handy if you need several logos.