Are you a mining supplier looking to enter renewables? A manufacturer seeking defence contracts? An engineering firm expanding into new industrial applications? The Measured Marketer’s Go-To-Market Accelerator is designed to help Hunter-based businesses successfully navigate new market opportunities with confidence.
Expanding into a new market requires more than just an idea—it requires research, strategy, and execution. Without the right approach, businesses risk wasted resources, poor positioning, and missed opportunities.
The Go-To-Market Accelerator is a 12-month structured program that provides:
Comprehensive market research to validate the opportunity before investment
A clearly defined target audience and competitive positioning
Brand messaging and website optimisation tailored for the new market
SEO and content marketing to increase visibility and generate leads
Account-based marketing campaigns to reach key decision-makers
Targeted digital advertising and marketing automation for demand generation
Many Hunter-based manufacturers, mining suppliers, and engineering businesses rely on a core industry for revenue. However, as markets shift, new opportunities emerge in defence, renewables, and advanced manufacturing. A data-driven approach ensures businesses diversify effectively while minimising risk.
This structured 12-month program ensures that every phase of market entry is backed by research and executed with precision.
Understanding the opportunity before investment.
If, after the research phase, the market is deemed unviable, businesses can pause the engagement or redirect efforts to an alternative market.
Developing market-ready messaging and digital assets to establish credibility and generate leads.
Launching targeted marketing campaigns to drive awareness, engagement, and revenue.
Based in the Hunter Region, The Measured Marketer has extensive experience helping industrial, manufacturing, mining, and engineering businesses expand into new markets, secure government contracts, and increase B2B lead generation.
What sets us apart:
We understand the mining, defence, renewables, and engineering sectors
We provide market data, competitor insights, and measurable action plans
Everything from website and SEO updates to targeted LinkedIn campaigns
Avoid hiring delays with a ready-to-go marketing team
Hiring a Chief Marketing Officer (CMO) in Australia costs between $250,000 and $350,000 per year, excluding additional marketing execution costs such as SEO, content, design, and advertising.
With The Measured Marketer’s Go-To-Market Accelerator, businesses receive:
$16,000 per month plus GST for a 12-month engagement.
Let’s discuss how your Hunter-based business can expand into new markets with confidence.
// We have a proven record of results with some of the largest
enterprises in the region and beyond
// We are recognised for the depth and rigour of our research
// We know the opportunities that exist in this space for
businesses to take advantage of
// We have access to a wide network of industry specialists
on-call, to assist with the requirements of digital marketing
// We know the challenges of a growing business, because
we are one
Want to cut through where it counts?
